Exclusive gold to Melfest town

To maximize the feeling of this year's major music festival, Live Nation, SVT and Sweden's Radio presents The Welcome Party - a new concept that will give even more festive anticipation and sparkling Melodifestivalen feeling to the cities that Melodifestivalen tour visits. More people get the chance to enjoy the glittery joy frame that the Melodifestivalen is and the pulse in the touristic cities is pumped up properly with the Welcome Party's entrance.
The red carpet is rolled out at Stora torget in Kristianstad, where the meeting between artists and fans will be in focus. A wish that has been found by both artists and their fans - and now made possible by the Welcome Party. In addition to the red carpet event, it is offered on various activities linked to the Melodifestivalen. A family celebration of joy!
Now it's finally time for Melodifestivalen welcome party to take place in Kristianstad and Stora Torg!
STORA TORG , KRISTIANSTAD
Thursday 1 March
14.03 – 16.00 SR P4 Melloextra
16.30 – 17.00 SVT Random Mix
17.00 - 18.00 Sponsorship activities & competitions
18.00-18.50 Så mycket Kristianstad. Sonic town with guest artists:
Robin Stjernberg, Zara Sigfridsson, Emil Sigfridsson och Janne Bark.
18.50-19.00 City Councilor Pierre Månsson
19.00 – 20.00 Melfest artists take place on the red carpet